From Single-Use Packaging to Circular Systems: A Sustainability Perspective

Join us for an insightful webinar exploring how businesses, researchers, and innovators are rethinking packaging to support a circular economy. The session will highlight reusable takeaway models, academic insights into single-use versus multi-use plastics, and the role of design in shifting consumer habits – such as reusable beverage cups. We’ll also showcase impactful strategies that go beyond reducing plastic use, including those that strengthen deposit-refund systems and drive real change in sustainability.

AGENDA

09.30

Introduction of Sustainable Business Hub, Retail Relooped and the project Circular Ocean-bound Plastic

Deepshikha Singhania and Jenny Bengtsson, Sustainable Business Hub, Sweden

09:45

From Disposable to Durable: The Future of Food Retail Packaging 

Academic Expert: A neutral perspective on Single-Use vs. Multi-Use Plastic Packaging

Søren Løkke, Aalborg University, Denmark

10:00

Reusable beverage cup - changing the habit and business models

Anna Sapota, TOMRA Systems ASA, Poland

10:15

Closing the Loop: Coca-Cola HBC Lithuania’s Contribution to Packaging Circularity in Lithuania

Inga Lungė, Coca-Cola HBC Lithuania

10:30

Reusable packaging as-a-service for restaurants, workplaces and events.

Clara Lidberg, Panter, Sweden

10:45

Q&A Session and Final Wrap-up

Who Should Attend: Retailers, packaging innovators, sustainability professionals, policymakers, and anyone passionate about reducing waste and building a circular economy.

Let’s rethink packaging together – toward a future that’s durable, sustainable, and impactful.

For registration, click on the button with OSA below.

The webinar is organized by the projects Retail Relooped and Circular Ocean-Bound Plastic, which are co-financed by Interreg South Baltic .

Disclaimer: The content of this publication is the sole responsibility of its author[s] and can under no circumstances be regarded as reflecting the position of the European Union, the Managing Authority or the Joint Secretariat of the Interreg South Baltic Programme 2021-2027